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French hygiene and perfume: Why is the negative stereotype so hard to wash off?

france24– The old cliché charges that the French tend towards a questionable relationship with hygiene. And yet they’re also celebrated for their vibrant perfume culture. So what are the roots of this negative stereotype? And why do French fragrances maintain such a high reputation around the world? In this episode of French Connections, Florence Villeminot and Genie Godula splash into the pungent universe of French hygiene and perfume.

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